Why guerrilla social media marketing became so important for small businesses? Social media has become the best platform for creating unconventional campaigns for low costs. Viral videos, memes, gifs, amusing and pointful texts serve the main goal – to stand out from the abundance of information. In this article, we will talk about guerrilla social media marketing, the field that is focused exactly on the creating bright campaigns that draw maximum attention while spending less. (more…)
Getting leads from LinkedIn isn’t that complicated but why should you? Today more than 60% percent of people are searching the firm/company on the social networks before purchase. That is why you need to know which social network gives you the best results in communication with potential clients. According to Social Media Today LinkedIn is 277 % more effective at generating leads than Facebook or Twitter. It is especially effective for B2B – 80,33 % of leads generated through social media for B2B marketers come from LinkedIn. Now you know why is it worth getting leads from LinkedIn and here is how can you do it: (more…)
Funny sales emails help you to break the ice with your potential customer and make him or her buy your product in a very unconventional way. Prospects nowadays are busier than ever before – they get bombed by hundreds of letters per day. A funny sales email with a humorous subject line will make your prospects open and read your email instead of the other 99. (more…)
Why do you need these famous sales books? Do you feel like you need to make more sales and you don’t know what to do? Well, that is exactly how I felt some time ago. As a sales professional, I should have found a solution for my problem. I have discovered these books. Those are the famous sales books for professionals in sales techniques, strategy, and account management. These are the most famous sales books of all time. They helped me to learn great sales techniques that I apply in my work of a professional salesman.